Platinum Retriever – Meet The English Cream Golden Retriever

Have you ever heard of a platinum retriever? Known as the English cream golden retriever, this pale coated dog isn’t a new and rare breed! In fact, the English cream and your typical golden are the same dog breed but with different breed standards. 

While the platinum golden retriever looks slightly different than your neighboring golden, this isn’t a new rare breed as some breeders claim. Similar to its American cousin but different at the same time, the platinum-coated retriever has a lot to offer.

If you are looking for a devoted, highly-trainable, family dog, the English cream retriever might be the right dog for you! However, while very popular, platinum-coated retrievers are still hard to come by and a purebred puppy can make a big dent in your bank account. 

In this article, I’ll tell you everything you need to know about this type of golden retriever and help you decide if this is the right dog for you. 

Platinum Retriever, AKA English Cream Golden Retriever

The English cream golden retriever is known by several different names in the U.S. Besides platinum retriever, this breed also goes by English cream, rare white European retriever, and exquisite platinum imported golden retriever. 

Although there is just one golden retriever breed, there are slight differences, except for the coat color, between the English and American retriever types. However, the pale platinum coat is the trait that made English creams sought-after and popular. 

Breed History

Before we go any further, let’s set the record straight! The English cream golden retriever and golden retriever are the same dog breed. There is a lot of misinformation floating around, but that’s only because some breeders wanted to market English creams as a rare dog breed and charge more to prospective new owners. 

The truth is that golden retrievers come in a variety of different shades and colors. The American golden retrievers have darker coats than their European counterparts. However, all goldens come from the same original bloodline and are all, in fact, the same breed.

Originally bred in the 19th century, the golden retriever hails from Scotland where it was used as a gundog to retrieve shot waterfowl. The breed’s creator, Lord Tweedmouth, wanted to create a dog breed that worked well both on land and in water to retrieve shot fowl. 

An unknown yellow-colored retriever dog and now extinct Tweed water spaniel were used to create the first-ever litter of golden retrievers. One of these puppies ended with Lord Tweedmout’s son who bred it with his Irish setter, thus creating deep red golden retrievers. It’s believed that the paler coat color of English creams is the result of breeding the palest goldens. 

As the breed’s popularity grew, golden retrievers were imported to America and Canada, which led to slight variations in appearance and temperament. But make no mistake, all subtypes of golden retrievers are descendants of the same Scottish bloodline.  

Size And Appearance

According to the breed’s standard, the English cream should be a medium-sized dog with a muscular and athletic body. They should measure from 21 ½ to 24 inches tall and can weigh from 55 to 75 pounds.

The biggest difference between the American and English variation is the coat color. American goldens can range in color from golden to deep red, while English creams have a pale platinum coat. 

While both variations have the same standard, platinum golden retrievers have a stockier build and a slightly larger head. They also have thicker and stronger necks, slightly wider muzzles, and a stronger jaw. Their eyes are also rounder and closer together, and the ears are at the same level as the eyes

Overall, the English cream retriever has a stockier and more robust appearance when compared to its American counterpart. As with all other breeds, male dogs are slightly larger than females, but that doesn’t always have to be the case. 


The breed’s friendly, affectionate, and devoted nature is what makes golden retrievers such amazing family companions. But although all goldens are the same breed, there are clear differences in temperaments between the American and English variation. 

Platinum retrievers are generally calmer and more sensible than American goldens. Furthermore, they are rarely hyperactive and rowdy, but that doesn’t mean they aren’t playful or active. Think of a platinum retriever as a slightly calmer version of an American golden.

If you are looking for a smart, easy to train, companion dog that won’t bounce around the house at all hours of the day, the English cream retriever might be a great choice. However, don’t forget they are working dogs at heart, and your platinum dog will need a job to do.

Highly intelligent and eager to please, the platinum golden is easy to train and excels in obedience and agility. Amiable and affectionate, this breed likes to spend time with its people and is an amazing family dog and a great companion.

Gentle and sweet, the English cream retrievers get along with everyone they meet and won’t hesitate to meet strangers. Due to their trusting nature, they are poor watchdogs and are more likely to greet an intruder with a wagging tail than alert you of any suspicious activity.

Despite their size, platinum golden retrievers need to live indoors with their human family where they can be included in all family activities. However, this playful and energetic dog needs some type of outdoor space and isn’t suited for apartment living. A fenced backyard is a must if you want to keep your goldie happy and properly exercised. 


The English cream retriever is generally a healthy dog. However, like all other purebred breeds, they are prone to certain health issues. 

You might have heard that platinum retrievers are healthier than their dark-coated counterparts. However, there is no evidence to support this and these claims were probably spread by breeders who wanted to market their dogs as “healthier” golden retrievers. 

The most common health problems seen in English cream golden retrievers are:

Hip And Elbow Dysplasia

Hip and elbow dysplasia are hereditary conditions that are commonly seen in large breed dogs. Essentially, the hip and elbow bones aren’t joined properly with the socket. which puts a strain on the ligaments and bone causing pain, discomfort, and lameness. Both of these conditions become worse with age and can be extremely painful for a dog if not treated. 

Progressive Retinal Atrophy

Progressive retinal atrophy is an eye condition that causes a slow deterioration of the retina. In the first stages of this disease, dogs start to lose night vision and, as the disease progresses, they become completely blind. The good news is that most dogs adapt to complete or partial vision loss as long as their living space remains the same. 

Heart Problems

English cream retrievers are affected by several heart problems, including dilated cardiomyopathy and subvalvular aortic stenosis. Dilated cardiomyopathy causes the heart to become enlarged and weak, and usually ends with a congestive heart failure. 

On the other hand, the subvalvular aortic stenosis is caused by the narrow connection between the aorta and the left ventricle and can be treated if diagnosed in time.  


Bloat is a life-threatening condition that affects many large breed dogs and is commonly seen in deep-chested breeds like goldens. Dogs who eat only one or two larger meals per day, exercise after shortly after eating, or eat too fast are at the highest risk of developing bloat. 

Bloat happens when a dog’s stomach twists, thus stopping the blood flow to the heart.

The most common symptoms of bloat include drooling, lethargy, restlessness, and a rapid heartbeat. If you notice any of these symptoms or suspect your dog has bloat, call your vet right away. When not treated in time, this condition can be fatal.

Exercise Needs

While they are calmer than their American cousins, the English cream retrievers still need a lot of exercise. As a working dog breed, your platinum golden retriever will need at least an hour of high-intensity exercise every day. Otherwise, your dog will become bored and restless and might decide to release all that pent up energy by damaging your house and belongings.

Besides regular exercise sessions, you should also spend at least 15 minutes every day playing with your dog. As a highly intelligent dog breed, your cream retriever will need a lot of different toys to stay entertained and mentally stimulated. Games such as fetch, tug-of-war, and flyball will keep your dog occupied and help him stay in good shape. 

Platinum golden retrievers are active dogs and as such are best suited for active families who like to spend time outdoors and can meet their high exercise needs. As mentioned earlier, this breed doesn’t do well in apartments and needs to have access to a fenced yard where it can run, play, and burn excess energy.


Highly intelligent and eager to please, the English cream retriever is very easy to train. They excel at obedience training and will learn commands quickly when properly motivated. Use positive reinforcement techniques and reward-based training to encourage good behavior and your dog’s learning efforts.

Due to their calm nature and trainability, platinum retrievers are a great choice for novice owners. Even if you didn’t own a dog before, you won’t have any trouble house training and teaching your dog basic commands.

Although they are naturally friendly, start socializing your goldie from a young age, as you would any other dog. Try to expose your puppy to as many different people, places, sounds, and situations as soon as you bring him home. This way, you will help grow into a well-mannered and balanced dog. 


The English cream retriever needs to eat high-quality kibble that contains all the necessary nutrients, vitamins, and minerals. Since they are the same breed, the platinum golden retriever can eat the same food as a golden retriever. 

You should make sure the food you are feeding contains the right balance of proteins, fats, carbs, fiber, and omega fatty acids. Since all dogs are individuals, the amount of food your dog will need will depend on his age, size, activity level, and overall health. If you don’t know how much food your dog needs, consult your vet, and follow his advice. 

Bear in mind that your dog’s nutritional needs will change with age. An English cream retriever puppy will need to eat high-quality puppy food for large breeds that is formulated to support growth and development. Dog foods for large breed puppies are specially designed to prevent rapid bone growth, thus minimizing the risks of bone disorders such as elbow and hip dysplasia. 

Pay special note to the amount of food your cream retriever is eating, and try to offer three or more smaller meals throughout the day. This way, you will prevent overfeeding and also reduce the risk of bloat. 

Coat Color and Grooming

The English cream retriever’s breed standard permits any shade of gold or cream coat color, which is neither mahogany nor red. This means these dogs don’t necessarily have to have a cream or platinum coat. However, platinum dogs are highly popular and there is always a higher demand for puppies with a paler coat.

The English cream has a medium-length, silky, water-resistant double coat that sheds moderately all year round. This breed also goes through a heavy shed twice a year – in the spring and fall. You’ll have to brush your dog at least three times a week to prevent mats and tangles and keep his coat in tip-top condition.

When it comes to bathing, you can bathe your English cream once in a couple of months or more often if he gets very dirty. If you need to bathe your dog more often, use a hypoallergenic natural dog shampoo that won’t damage your dog’s skin or coat.

Platinum Golden Retrievers As Pets

The English creams are excellent pets and make amazing companions to people of all ages and families with small children. Affectionate, gentle, and fun-loving, these dogs get along with everyone and like to be involved in all family activities. They also get along with other pets and will enjoy having someone to keep them company while you aren’t around. 

Please note, although they like children and are exceptionally gentle, English creams are large dogs. They can easily knock a small child in the heat of a play session accidentally. To avoid accidents of this sort, never leave young children unsupervised with your dog.

Furthermore, show your children how to interact with your dog and play with him nicely. Explain why they should never pull your dog’s ears and tail, and supervise all playdates. No matter how socialized and well behaved your dog and your kids are, they should never be left unsupervised.

FAQ’s About Platinum Golden Retrievers

What Is A Platinum Retriever?

Platinum retriever, also known as the English cream golden retriever and rare white European retriever, is a pale coated variety of a golden retriever. While some breeders advertise platinum retrievers as a rare breed, these dogs are the same breed as regular American goldens. 

While similar, these two types of golden retrievers are slightly different. Platinum retrievers have a pale coat, stockier built, bigger head, and rounder eyes. They are also calmer than American golden retrievers, but no less playful or fun-loving.

What Are The Three Types Of Golden Retrievers?

There are three different types of golden retrievers – American, Canadian, and English golden retrievers. Although there is only one golden retriever breed, each one of these three subtypes has its own breed standard. 

The American type is recognized by the American Kennel Club, the Canadian retriever by the Canadian Kennel Club, and the English by the United Kennel Club.

How Much Do Platinum Retrievers Cost?

The platinum retrievers that are bred according to the United Kennel Club breed standard are still fairly rare and can be expensive. On average, a platinum retriever can cost between $1,500 to $3,500. However, the price of a puppy can vary from one breeder to the next and will depend on your location, breeder’s reputation, and the pup’s lineage. 


Platinum golden retrievers, also known as the English cream golden retrievers, are highly intelligent, affectionate, and easily trainable companion dogs. Playful and friendly, the English cream makes a great family dog and gets along with people of all ages. The breed’s selling points are:

  • Calmer than American golden retriever
  • Affectionate and devoted companion
  • Quick learner and easy to train

If you are looking for a loyal, devoted, and highly energetic dog that will fit right into your family, the platinum golden retriever is an ideal choice.

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